![]() Even the way your website is designed will impact your search engine results due to how search engine algorithms read and process the information on your website. ![]() While aspects of SEO can be difficult to understand, the basics are necessary for your website to do its job well. We urge you to not ignore SEO and do whatever it takes to ensure that your website is optimized properly. Search engine optimization is a strategy that helps your audience find you online however, SEO is a term that is often misunderstood and therefore ignored. Search Engine Optimization (SEO) helps your customers find you online. The whole point of having a website is so that your current and future customers can find you online, and ultimately do more business with your brand. These activities will drive traffic from your social channels back to your website. If you have a blog, be sure you’re publishing fresh, quality content at least once a week and sharing that content on your social channels. Start by creating customer personas and planning content in advance that can then be scheduled to post over a set period of time. Your target audience expects useful, entertaining, and engaging content from you. Sharing thoughtfully curated content on your social channels will help raise awareness and establish your authority for your brand.īut it’s not enough to haphazardly post images and links hoping these will automagically attract new traffic to your website. We recommend that B2B businesses at minimum have a presence on LinkedIn and B2C businesses be on Instagram or Facebook (ideally both). If you want to succeed in digital marketing you can’t ignore social media. Social media and content strategy attract more leads to your website. If you’re not on social media, stop what you’re doing and create an account now! This is one of the most straightforward ways to increase traffic to your website. ![]() ![]() Testing to see if things are working using tools such as Google Analytics.The following best practices will help to ensure that your website launch is a success: Don’t think of your website as a static object but, rather, as a hub for continually useful and up-to-date information and your customers will respond. Post-launch is definitely not the time to sit back and relax. Just because you build a wonderful new website does not guarantee that the traffic and leads will come. On the other hand, we also know how tempting it is to sit back and relax now because the hard part is over, right? We understand that it can be both exciting and relieving to launch that birdie from the nest. And the best part? These stress relief gift ideas are all aimed at self-soothing, chilling out, and generally providing a state of inner zen.Ĭheck out our top picks for stress relief gifts, and maybe put a second one in your cart to buy yourself a little something extra for a calm ending to 2022.From wireframe to implementation, website design is an all-encompassing investment that occupies a significant chunk of time and money to complete. Sure, a gift card to a spa is nice but something that can give and give again (like soothing moisturizers and therapy dough) can't be beat.įrom back massagers, calming tea, and weighted blankets, to aromatherapy, and bath bombs, we’ve found something for everyone on your holiday shopping list. The opportunity to self indulge, take a breath, practice some self care, and ease your racing mind is priceless-and we have some pretty amazing ideas for things you can wrap up with a pretty bow and place under this year’s Christmas tree to help make the holiday season a little more chill. ![]() Sometimes the best gift you can give someone (or yourself) is the gift of relaxation. One of our favorites? Gifts that aid in stress relief. Luckily, there are plenty of ways to help ourselves and the people we love to take the edge off. It’s more important now than ever to take care of you and those around you. Tack on the fact that anxiety and depression tend to spike around the holidays and, well, the struggle is real. Without getting too deep into the specifics, there’s a lot to be stressed out about these days on a personal, national, and global scale. ![]()
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